Music that transcends generations and stands the test of time, that is Tarrus Riley’s on-going legacy.
The Jamaican reggae crooner has indeed cemented the latter in yet another major step for his name and for Reggae music on the international forefront with the new 2020 Armani campaign.
The Billboard top charting singer has broken another barrier, when on January 7th, 2020, Italian luxury fashion house Armani founded by Giorgio Armani unveiled a new video spot set to the soundtrack of Major Lazer ‘Powerful’ featuring Ellie Goulding and Tarrus Riley.
Major Lazer “Powerful” (feat. Ellie Goulding & Tarrus Riley) (Official Music Video)
Directed by Fabien Constant, the new ad features the new Emporio Armani couple for two of their new fragrances; which was filmed in an ad reminiscent of a classic love story with the “Powerful” soundtrack.
The Major Lazer, Ellie Goulding and Tarrus Riley love song topped the Billboard 100 chart and has to date garnered over 117 million views on youtube and was the soundtrack for Emporio Armani 2017 campaign.
Check out Tarrus Riley continues to talk about his love and respect for all women worldwide. Although some interactions may cause headaches, he is keen on sharing his love for women of all shades and nationalities.
KRYPTONITE is the second single off a game-changing new project from Tarrus Riley and Grammy-Nominated Producer, IzyBeats.
Magic came from an unexpected collaboration between the two and gave birth to a new EP called BLEM (Blending Life’s Experiences Musically).
Available for streaming and download on your favorite music platform.
